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social media keywords like, follow, add, connect rendered in 3D type

Social media is a part of many lives of people across the world. It is the way that we connect with family and friends from our many adventures that we embark on. There is always new social media being developed but it is not always just for connecting us in our personal lives, but can …

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Close up businessman signing documents.

Our job is to connect people, to interact with them in a way that leaves them better than we found them, more able to get where they’d like to go.” – Seth Godin Seth Godin, a former Vice President of Direct Marketing at Yahoo, makes a valid point about marketing in that it is about …

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Group of successful business partners in casual communicating at meeting in office

So your company has been struggling with the marketing department. You’ve hired a marketing manager but they aren’t sure where to start. You could initiate your search for the agency with a big company that has the the hip website where their offices look more like a play ground than office but their work is …

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business 639

As the previous blog post began to touch on, there are differences between communication and marketing. Once again, communications is how the marketing idea is delivered to consumers. Marketing will focus on ‘the who’ while communications focuses on ‘the how.’ This post will continue to describe the strategies in which communication and marketing can positively …

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Public relations word cloud concept with marketing communication related tags

The integration of communication and marketing is important to creating an effective marketing strategy, but there are many differences between the two. Although together, they can be successful, acknowledging the differences allows for the creation of a more effective marketing and communication strategies. This 2-piece post will explain the difference between the two and how …

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Infographic Communication Blog

Communication comes in a variety of forms. It is also the backbone to a successful marketing strategy. Communication allows a target audience to feel connected to how they are being targeted as consumers. Therefore, the relationships created through them become more meaningful to consumers. With the understanding and integration of communication into your marketing strategy, …

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Beyond Imagination Marketing Strategies is comprised of experts in every field of communication ready to fulfill every need our client could imagine. Our in-house production department allows use to complete the last minute jobs with both quality and efficiency. We are a firm where our client’s success is not determined by their marketing budget. We …

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